Quotes from Jeff Bezos

the quality of customer experience a partner delivers is the single most important criteria in our selection process – we simply won't build a partnership with any company that does not share our passion for serving customers.

I constantly remind our employees to be afraid, to wake up every morning terrified. Not of our competition, but of our customers.

It is truly Day 1 for the Internet and, if we execute our business plan well, it remains Day 1 for Amazon.com.

Setting the bar high in our approach to hiring has been, and will continue to be, the single most important element of Amazon.com's success.

We hold as axiomatic that customers are perceptive and smart, and that brand image follows reality and not the other way around.

we don't claim it's the right philosophy, we just claim it's ours!

We're fortunate to benefit from a business model that is cash-favored and capital efficient.

We believe that a fundamental measure of our success will be the shareholder value we create over the long term.

But this is Day 1 for the Internet and, if we execute well, for Amazon.com.

When forced to choose between optimizing the appearance of our GAAP accounting and maximizing the present value of future cash flows, we'll take the cash flows.

We will make bold rather than timid investment decisions where we see a sufficient probability of gaining market leadership advantages.

Setting the bar high in our approach to hiring has been, and will continue to be, the single most important element of Amazon.com's success.

You can work long, hard, or smart, but at Amazon.com you can't choose two out of three

We will continue to measure our programs and the effectiveness of our investments analytically, to jettison those that do not provide acceptable returns, and to step up our investment in those that work best. We will continue to learn from both our successes and our failures.